GTM Strategy
Communications Strategy
Pitch Development
PR
Securing Global Coverage and Entering the U.S. Market for SleekFlow
The Challenge
As SleekFlow prepared for its Series A fundraising round, the company needed to amplify its brand visibility and expand its reach globally—especially in the U.S. market. The challenge was to manage a successful press release campaign while simultaneously positioning SleekFlow for a strong debut in the American market.
What I did:
Secured High-Impact Media Coverage
I wrote and orchestrated the global distribution of SleekFlow's Series A fundraising press release, targeting top outlets like Forbes, TechCrunch, and over 30 other leading publications. This coverage played a pivotal role in boosting the brand’s credibility and visibility across key global markets.Crafted the U.S. Market Pitch
I developed a tailored product pitch for Plug and Play x Meta’s ‘The Future of Messaging’ Accelerator Program, positioning SleekFlow as a trailblazer in the field of conversational commerce. This pitch led to SleekFlow’s acceptance into the accelerator program—its first major step into the U.S. market.
The Impact
Widespread Media Coverage: The press release campaign generated significant attention from leading media outlets, with features in Forbes, TechCrunch, Tech in Asia, SCMP, and over 30 other outlets, enhancing SleekFlow’s brand presence and attracting global interest.
Successful U.S. Market Entry: Through the Plug and Play x Meta Accelerator, SleekFlow made its first impactful entry into the U.S. market, opening doors for future partnerships and sales opportunities in North America.
Featured In:
Crafting the product pitch for SleekFlow's U.S. Debut
I crafted an Apple Keynote-style presentation for SleekFlow’s founder that would captivate and engage the audience from start to finish. Working with our in-house videographer and graphic designer, I wanted the presentation to be sleek and minimalistic, using bold visuals, concise messaging, and storytelling elements that conveyed the company’s vision, technology, and market potential. The goal was not just to inform but to inspire confidence in SleekFlow's future as a global competitor in the messaging space.
The pitch was delivered in front of Meta’s C-suite executives and Fortune 500 CEOs, and the feedback was overwhelmingly positive. The presentation not only impressed the audience but also secured key conversations with potential investors and partners.